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Land Potential

Unlock your land's potential

Maximising your land’s value

If you’re a landowner sitting on undeveloped or underutilised land, you may be overlooking significant financial opportunities.  Whether your land is designated for future development in a local plan, has draft allocation, or already benefits from planning consent, there are strategic approaches to maximise its value.

Our expertise lies in helping landowners and their agents navigate the complex planning process and unlock the full potential of their land assets.  We offer three primary approaches tailored to different stages of planning readiness.

Our Strategic Approaches

Strategic land option agreements

Best for land not yet allocated in local plans

With an option agreement, we pay a fee to secure your land while we navigate the planning process.  We cover all legal and agent fees and retain the option to purchase the land at an agreed discounted market rate once planning permission is secured.

This approach works well for land that doesn’t currently have planning consent but has long-term development potential.

Key benefits to you:

  • We assume all risks associated with the planning process
  • We are motivated to secure planning permission as quickly as possible
  • No upfront costs – we cover all expenses related to gaining planning consent

Immediate Land Agreements

Best for land with draft allocation, but no planning permission

For land that has been identified in draft allocations within the local plan but doesn’t yet have formal planning permission.  The purchase price is typically agreed from the outset, with completion contingent upon securing planning permission.

This approach balances risk and reward, proving more certainty while still leveraging our expertise in securing planning permission.

Key benefits to you:

  • Clear price expectation established early in the process
  • Reduced uncertainty compared to option agreements
  • We are committed to purchasing your land once planning permission has been secured

Consented ‘oven-ready’ land

Best for land with existing planning permission

For land that already benefits from planning permission, we offer straightforward acquisition services.  These ‘oven-ready’ sites can move quickly to development, providing immediate returns for landowners.

This approach is ideal for landowners seeking immediate realisation of their land’s value.

Key benefits to you:

  • Fastest route to sale with minimal complexity and uncertainty
  • Competitive market valuation
  • Quick completion timeframes

Ready to unlock your land’s potential?

Contact our land team today for a confidential, no-obligation assessment of your land’s development potential.