Strong relationships with local stakeholders
We work closely with landowners to deliver viable schemes and secure planning consents quickly and effectively, backed by a fast-moving, agile structure that enables swift, confident decision-making.
Our collaborative approach – strong, established relationships with local authorities, communities, and organisations like Homes England – enables us to navigate challenges effectively and unlock value quickly.
Excellent local knowledge
With operations spanning the Midlands, the West, the East, and East Anglia, we bring in-depth knowledge of local markets, planning policy and regional priorities to every project.
We understand that one size doesn’t fit all, and with two distinct housing brands aimed at different market segments, we’re able to provide a balanced mix of homes that meets the varied needs of each local area.
Our in-house teams, including design, construction, sales, land and planning, work collaboratively to ensure every proposal is commercially viable, locally appropriate, and positioned to maximise land value.
Outstanding design & build quality
Every project we undertake is shaped by a strong commitment to architectural excellence, thoughtful placemaking, and meticulous attention to detail - from initial concept to final delivery.
This consistent focus on quality elevates the character and long-term value of each site, creating places that resonate with future residents and enrich local communities.
For landowners choosing to partner with us, this unwavering commitment offers assurance that their land will be transformed into a development of enduring quality and character - creating a legacy to be proud of.
Sustainable living
Our dedication to sustainability reflects our vision for creating vibrant, resilient communities that thrive for generations to come.
We are spearheading sustainable building practices, encompassing eco-friendly initiatives and innovative technologies to enhance our new homes and developments.
These commitments place our homebuilding brands - Hopkins Homes and Tilia Homes - at the forefront of sustainable construction within the industry.
Shaping places
We are committed to bringing lasting value to the local communities in which we build. Our projects create both direct and indirect employment opportunities, provide much-needed affordable homes, and vital infrastructure such as improved road networks, schools, and community facilities.
Beyond the physical transformation of a site, we actively support local communities through charitable donations and sponsorships to local organisations, helping to strengthen community ties and improve quality of life. This community-first approach not only enhances the social impact of each development but also ensures long-term support and shared success for all stakeholders involved.
Capital investment
Backed by the financial strength and long-term commitment of our owner, Terra Firma – a leading European investment firm - untypical is positioned to scale rapidly, targeting the delivery of over 2,000 homes per year in the near term.
This robust financial foundation gives landowners and partners the confidence that we have both the capital and stability to honour our commitments, move decisively, and see projects through from acquisition to completion.
With the backing of Terra Firma, we offer a low-risk, high-certainty partnership – combining agile delivery with the assurance of capital investment, strong governance, and a clear growth strategy.